early adopters - One type of adopter in Everett Rogers' diffusion of innovations framework that describes buyers that follow 'innovators' rather than be the first to purchase.
Early Adopters: The second category within the Diffusion of Innovation consisting of a sizeable though not large percentage of a market who are primarily characterized as being enthusiastic but practical about new products and often communicate ...
Early Adopter
An individual or business who uses a new product or technology before others.
early adopter
consumer who is among the earliest within a market, after innovators, to adopt an innovation. According to the bell curve model of diffusion, early adopters are the next 13.
What is an Early Adopter?
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Benefiting from lessons learned from the early adopters, some BPR practitioners advocated a change in emphasis to a customer-centric, as opposed to an IT-centric, methodology.
Early adopters were allowed to apply the ruling as of March 15, 2009, and the rest as of June 15, 2009. It was anticipated that these changes could significantly boost banks' statements of earnings and allow them to defer reporting losses.
Obvious buyers of "aspirational" goods.
Explorers: seek novelty and want to try new things. They are likely to be early adopters of completely new products.
Constrained: they are the resigned and struggling poor.
number of people have subscribed to the service or purchased the good, additional people will subscribe to the service or purchase the good due to the positive utility / price ratio. Until this point has been achieved, however, only early adopters ...
 See also: Innovation, Business plan, Acquisitions, Novation, Mergers
  
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