Access

SEM: Accessible URLs As we saw in our discussion of Site Navigation, it is vital that web marketers create a site structure that easily allows search engines to negotiate through the site in order to locate content.

Access Point This can be software or a hardware device that serves as a communication hub for wireless devices to connect to in order to gain access to a wired Local Area Network (LAN).

access URL A URL used by a payment switch (which see) to enable delivery of a purchased product. The access URL contains the name of the server which can provide the product, the identification of the product, an identification of the buyer (e.g.

Access Number: An access number is a telephone number used by the modem in a computer to communicate with an Internet Service Provider allowing for online access.

Accessibility the ability to move goods over a specific route or network (444) Accessory equipment tools and equipment used in production or office activities that do not become part of the final physical product (245) ...

Accessibility and Optimization: Focusing on Content - Mar 30, 2001 Being Search-Boxed to Death - Mar 28, 2001 Buying Your Way to the Top - Mar 21, 2001 AltaVista: Ready for Takeoff - Mar 14, 2001 ...

Accessibility of segment: Is it easy for you to target and reach your segment? Can they be reached with basic communication tools such as radio and TV advertising?

access to Internet nametags Step1 Write an ehow article on how to do something that pertains to your business.

access period - Television time period (7:30-8:00pm ETZ) returned to the local stations by the networks under a 1970 FCC ruling.

Accessibility - one of the four major requirements (with actionability, measurability and substantiality) for useful market segmentation; ...

accessories The miscellaneous apparel related items that are offered in department stores and apparel specialty stores including gloves, hosiery, handbags, jewelry, handkerchiefs, scarves, etc. accessory equipment ...

.htaccess file - A file with one or more configuration directives placed in a web site document directory. The directives apply to that directory and all subdirectories. HTTP - Stands for "Hypertext Transfer Protocol." ...

Web Accessibility Initiative (WAI) Google : WWW : Web Usability Yahoo : Computer Science : User Interface ...

see Access Barriers; Market Entry Barrier. an exchange in which one good is traded for another; money is not involved. exchanging goods for others of equal value.

PRIME ACCESS The television time period that falls between the evening news and prime time, generally 7 p.m. to 8 p.m.

Random Access Memory (RAM) Taken together, all the chips that hold the numbers that a computer is working on at any given time are called its primary memory, the RAM.

COMMON USER ACCESS (CUA): The standard by which all software applications designed to run under Microsoft's Windows must adhere.

Projector and accessory retailer improves PPC click through rate and sees 164% ROI from one time PPC account audit The Anvil team strives to ensure their clients learn and understand the strategies and changes provided." ...

Course material accessed via the internet or a company intranet Objectives Off-The-Shelf Offensive Marketing OINK Online Learning ...

Barriers_to_Ent-see Access Barriers, Market Entry Barrier. Flanker_Brand-a brand introduced into a market by a company which already has an established place in order to increase overall market share in a product category.

Provides access to a wide range of articles that address a variety of online marketing topics.

Using CASTOR for DB Access from STRUTS Author Harshal Deo continues to shed light on STRUTS and some of the better ways to access your databse.

Application Program Interface (API) An API enables a programme (application) to access another programme (application), and transmit data to/from it.

AOL is a fast and easy way to get Internet access. AOL has a monthly access fee of about $22 per month, comparable to that of most Internet Service Providers. The AOL browser comes in different versions. Version 2.

M-Commerce: [mco] M-Commerce (Mobile Commerce) refers to access to the internet via a mobile device, such as a cell phone or a PDA.

Description: Pixory allows you to store your photos on your own pc but to access, compose into albums, and share them anywhere on the internet.

The WAP also allows the mobile access to Internet. It was launched by manufacturer’s consortium of mobile phones, among which Nokia, Ericsson and Motorola.

Writing Provider-Independent Data Access Code with ADO.NET 2.0 New Protocol Offers Simple, Efficient Java RMI Want Tabbed Browsing in Internet Explorer? Build It Yourself with WinForms ...

A business that provides access to the Internet. It's services are available to either individuals or companies, and include a dial-in interface with the Internet. Software supply, and often a website and intranet design.

Access the opinions of millions of consumer and specialty panelists in 200 countries and territories with GMI Global Panels.

The only way to accurately track this is to require each visitor to login with a unique user name to gain access to a site.

Generally, this refers to the place where a website is stored and made accessible to people using the Internet.

access Access to library materials and services, on one dimension, is represented in the location of physical facilities. Because libraries are travelled-to outlets, marketing location theories can be applied successfully to library siting.

The distribution of marketing communications through mass media that, while often offering access to audiences with some common characteristics due to a shared interest in the content of the media vehicle, ...

Freedom of Information Act: Ensures the protection of the public's right to access public records - except in cases violating the right to privacy, national security, or certain other instances.

Splash Page - On some Web sites, the "Welcome" page--the first page that comes up when the site is accessed. The splash page usually consists of graphics and/or Flash animation, and contains one command: Click here to enter.

invisible Web - the portion of the Web not accessible through Web search engines. JavaScript - a scripting language developed by Netscape and used to create interactive Web sites. keyword - a word used in a performing a search.

Business format franchise: allows a franchisee access not only to a product concept, but also to a comprehensive package that allows the product or service to be delivered in a standardised way regardless of the location.

SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine. Also see in the section of Webopedia. - - ...

ISP (Internet Service Provider) or IAP (Internet Access Provider) - is an organization or business that offers to consumers access to the Internet and related services.

The software used to view, manage, and access web pages by interpreting hypertext and hyperlinks. Two of the most common browsers are Netscape Navigator and Microsoft Internet Explorer.

Off-Price Chain Features brand-name apparel and accessories, footwear, linens, fabrics, cosmetics, and/or housewares and sells them at everyday low prices in an efficient, limited-service environment.

Internet Service Provider. A company that provides access to the Internet, most commonly through a dial-up modem connection. You use an ISP to connect to the Internet every time you log on. IP Address ...

A unique visitor is a count of the number of individual users who have accessed a web site during a given period of time, usually 30 days.

Client - this is internet terminology for when your computer accesses information from the internet (or any network) and it becomes the client of the server that is hosting the information.

Interactive Voice Response (IVR): Recorded or digitized text messages that can be accessed electronically by using a telephone. International Priority Airmail (IPA): A volume, lower-cost First-Class Airmail service provided by the U.S. Postal Service.

Unique Users: The number of different users who access a website or page during a given period. To measure this, websites often employ a user registration system.

304 - Not Modified If the client has performed a conditional GET request and access is allowed, but the document has not been modified, the server SHOULD respond with this status code.

Caching: In order to let user re-access information quickly Web files are stored for later re-use. Top D ...

HOME: Retail & Consumer Services > Apparel & Accessories > Footwear > Athletic FEATURED LISTINGS  LIST YOUR SITE  ...

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exclusive channels A distribution channel that outsiders find difficult to access. expatriate failure The premature return of an expatriate manager to the home country.

WWW: (World Wide Web) A system of interlinked hypertext documents accessed via the Internet (Commonly shortened to the Web).

Online Media - Online media are commonly called websites or servers whose detail is accessible through web browsers. Websites are written dominantly in HTML format.

Photos.com is a royalty-free stock photography resource for web or print. This subscription-based service allows access to over 80,000 professional grade photos for one low price. More information. internet.com ...

Presenting customers with an opportunity to purchase related products, services or accessories to other products they have already shown an interest in or previously purchased. Usability ...

To help drive partner company progress, we provide operational assistance, capital support, industry expertise, access to operational best practices, and a strategic network of business relationships.

Affiliate networks offer tracking technology, reporting tools, payment processing, and access to a large base of affiliates.

API Application Programming Interface that allows an outside system to have a well defined protocol by which they can access another system's functionality.

Clever copy that reveals a unique brand personality and the use of typography as the primary design element are approaches that have also been successful for brands such as the Philosophy cosmetics line and the Rand McNally travel accessories line.

See also: Market, Marketing, Service, Offer, Product