ACORN:
ACORN is a geo-demographic tool assisting business in understanding their target market. ACORN focuses on population location and other lifestyle variables.
ACORN - Acronym for "A Classification of Residential Neighborhoods". Used to classify neighborhoods using variables such as demographics, housing types, etc.
ACORN
ACORN stands for “A Classification Of Residential Neighbourhoods'. ACORN is a database which divides up the entire UK population in terms of the type of housing in which they live.
ACORN
A Classification Of Residential Neighbourhoods: a database which divides up the entire population of the UK in terms of the type of housing in which they live.
Added value ...
A method of analysis combining geographic and demographic variables For an example, see 'ACORN'
Geodemographics
GLAM
Graphic Design
Grey Market ...
They tend to use secondary data to support decisions, and would rarely commission original research. However, with material supplied my organisations such as Mori, Datamonitor, ACORN, ...
 See also: Marketing, Market, Product, Services, Internet
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