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advertising specialties - Items used as giveaways to serve as a reminder or stimulate remembrance of a company or brand such as calendars, T-shirts, pens, key tags, and the like.
Tchotchke Tchotchke, chachka, premiums or advertising specialties are promotional items, usually three dimensional, used by a company to promote a product, service, brand, idea, organization or other More.
NOVELTIES - Free items, such as calendars, letter openers, mugs or buttons, bearing an advertiser's logo -- also referred to as advertising specialties.
Direct house An advertising specialties company that manufactures and then sells its goods directly with its own sales force, rather than through retailers.
 See also: Sales, Promotion, Promotional, Marketing, Market
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