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Affiliate merchants that run 100% in-house affiliate programs need to find--and possibly customize--affiliate software to handle transaction tracking and reporting. Solutions range from free and almost-free scripts to expensive software packages.

Also Known As: affiliate program directory, associate program directory
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Affiliate programs can be implemented in thousands of ways! Often competitors will cross promote their products or services to each other and use the affiliate program to track the results.

Affiliate Marketing
A form of marketing or advertising used on the internet. Companies that sell products or services online link to relevant sites. The advertising on the other or 'affiliate' sites is paid for according to results.

Affiliate Program: [aff] An affiliate program is a form of advertising, on the web, that rewards the affiliates (self-selected advertisers) for driving traffic to the advertiser (PPC) or for subsequent transactions (CPA).

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Affiliate Marketing - Affiliate marketing is a process of revenue sharing that allows merchants to duplicate sales efforts by enlisting other web sites as a type of outside sales force.

Affiliate Marketing - A type of advertising system based on the CPA payment method whereby web sites run advertiser's banners for free but get paid on any sales or registrations that result from visitors that click on the banner.

Affiliate: A marketing partner that promotes your products or services under a payment-on-results agreement.
Affinity: A logical connection between a mailer's offer and the names/data on a list.

Affiliate: A broadcast station that grants a network an option ofspecific times for broadcasting network programming in return for compensation.

affiliates - Local television stations that are associated with a major network. Affiliates agree to preempt time during specified hours for programming provided by the network and carry the advertising contained in the program.

affiliate program A marketing program, usually automated, in which a Web merchant recruits other Web sites to place the merchant's banners and buttons on their sites in return for commissions on sales to customers who click on the ads.

Affiliate Funds
The foundation includes local community funds or affiliates within its service area. These smaller community foundations develop donors for community projects and activities in their region of the community.

affiliate marketing
affiliate fraud
A dishonest tactic used by affilitates in an affiliate marketing program to generate unearned, illegitimate income.

Partners & Affiliates
Java Redirector
Place Java Redirector applet on a Web page to open another Web page in the browser window. You can have it open another Web page in the same window or in another browser window.

Independent station A broadcast station that is not affiliated with a national network of stations. Industrial advertising A form of business-to-business advertising (see above), this is advertising aimed at manufacturers.

Geocentric Approach to Pricing an approach to global pricing in which affiliate or subsidiary companies supply information about local market conditions and the corporation then sets prices accordingly to maximise profits in each national market.

One of the major reasons for this not all network TV affiliates are always present in each market, and therefore people from one market need to watch the affiliate from another to view the desired programs.

PPA - Pay-Per-Action - Affiliate commissions where a set amount is paid for generating a specific action, such as taking a free trial or subscribing to an ezine. PPL, PPC and PPS are usually considered as PPA.

Adaptation Approach to Pricing - an approach in global marketing in which an organisation allows an affiliate or subsidiary to set the most desirable price, provided it is profitable, in its own region; also referred to as the Polycentric Approach.

Money a manufacturer gives to another member of the distribution channel (wholesaler, distributor, sales representative, affiliate, value added reseller, retailer, etc.) for the purpose of advertising the manufacturer's product, service or brand.

Categories include e-mail marketing, advertising technologies, customer relationships, media buying, website design and content, affiliate marketing, search engine marketing and smarter marketing with an emphasis on branding.

Paid methods may include payment to others who direct leads that eventually turn into customers including using Internet affiliate programs (i.e., paid for website referrals).

See also: Market, Marketing, Service, Article, Services