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Aftermarket

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aftermarket
Typically used in the automotive industry, but not exclusive to it, the aftermarket is the supply of goods that add on to or repair an original purchase.

 


and to end users who need the bearings as spare parts for machines that they have bought from the OEMs. Most manufacturing companies thus have an OEM market and a replacement market. The latter is usually called the MRO market or aftermarket.

See also: Source, Communications, Channel, Sales, Manufacture

Marketing & Web After Sales ServiceAfter-the-Fact Control System

 
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