Home (Assortment Strategies)
Home  
 
 
Home » Marketing & Web » Assortment Strategies


 

Assortment Strategies

Marketing & Web Association of National AdvertisersAt-Home TV Shopping

assortment strategies
options available to a reseller in determining the assortment of products and services to be carried, see broad assortment, deep assortment, exclusive assortment, and scrambled assortment
assumptive close ...

 


See Assortment Strategies; Broad Assortment; Deep Assortment; Exclusive Assortment. Scrambled Merchandising see Scrambled Assortment.

Deep Assortment - an assortment strategy in which a reseller decides to carry many variants of each product in the range. See Assortment Strategies; Broad Assortment; Exclusive Assortment; Scrambled Assortment.

See also: Advertising, Consumer, Customer, Market, Price

Marketing & Web Association of National AdvertisersAt-Home TV Shopping

 
 rssRSS