Average Revenue - a measure used in price setting, calculated by dividing the total revenue by the number of units sold.
Average Response Value - The average revenue value of each click, calculated as total revenue divided by total clicks.
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Managers overlook KPIs, often times comparing them with industry standards and competitor KPIs, to measure the health of their efforts. In games, metrics like Daily Active Users and Average Revenue Per User are often looked at to assess the success ...
 See also: Store, Features, Price, Marketing, Product
  
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