bar code an arrangement of lines and spaces in code form used to identify a product by style, size, price, quality, quantity, etc.
Bar code A coding structure printed/lasered on a mailing piece which is used for sortation by CPC or used for internal tracking.
Scanner Systems electronic equipment which allows product bar codes to be read; the information recorded by the scanning devices is used in marketing decision making, including inventory control. See Bar Codes.
A bar code and the name and contact address of the producer. Consumer demand has also led to the inclusion of far more product information, such as ingredients, nutritional information and the environment friendliness of the product.
point-of-sale(POS) A data collection system that electronically receives and stores bar code information derived from a sales transaction.
bar code). Electronic - The Internet is also seeing the emergence of new non-printable coupons redeemable through website purchases.
See also: Approach, Consumer, Promotion, Value, Offer
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