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Boilerplate

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Boilerplate A short description of your company for editorial use. A boilerplate is usually found at the end of a press release, and briefly describes the company or organization related above. The More.

 


Boilerplate
Prewritten, standardized copy used whenever a particular marketing communication requirement arises. It may be written to adhere to legal or company standards.

Boilerplate
Standard wording about an organisation that usually appears at the foot of a press release.
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Boilerplate - Often found in press releases, a boilerplate is standard verbiage that gives a brief history of the organization(s) and is located at the bottom of all company-issued releases.

Boilerplate
One or more paragraphs stating who you are, what you do, and how you do it, usually used as the introduction to a biography or conclusion of a news release.
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See also: Company, Advertising, Website, Marketing, Market

Marketing & Web Body languageBonus

 
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