Category Killer Store An especially large specialty store featuring an enormous selection in its product category and relatively low prices. It draws consumers from wide geographic areas.
Category Killers - Many major retail chains have taken what were previously narrowly focused, small specialty store concepts and have expanded them to create large specialty stores.
During the last two decades, there has been strong growth in the 'category killer' chains which specialize in a moderate assortment of goods.
 See also: Services, Retailers, Retail, Pricing, Retailer
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