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Commercial advertising

Marketing & Web Commercial activityCommercial director

Commercial advertising Advertising that involves commercial interests rather than advocating a social or political cause.

 


Spam - The sending of unsolicited emails or newsgroup posts in bulk often containing commercial advertising messages. Considered bad netiquette, bad business and illegal in some US states.

Spot Television - All commercial advertising time either available for sale or purchase from local TV stations. There are two major types of spot advertising:
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a phenomenon which occurs when relatively large groups of a radio or TV audience drop concentration, or stop listening altogether, for a period; audience tune-out may result from high clutter levels of commercial advertising or station or channel ...

In the past year they introduced Gmail, Google-Groups, Google-Library, Google-Local and Google-Desktop, all of which come with contextually driven commercial advertising.

are nonetheless inherently concerned with such TV-loaded provisions as the physical dimensions of the smaller screen, and formal elements of pacing and structure keyed to stipulated program length and the placement of commercial advertising.

See also: Commercial, Advertising, Rating, Consumer, Reach

Marketing & Web Commercial activityCommercial director

 
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