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B2C Business-to-consumer marketing and commerce. B-ISDN A very high speed data communications service that supports rates of 1.5 million bits per second over fiber-optic telephone lines.
Toner believes that unlike consumer marketing, where a host of look-alike products may compete for the same customers, half the battle in high-tech is simply reaching the right prospects to tell them about your product.
STP Segmentation, Targeting, Positioning. Replaced the old-school notion of the 4 P's (Place, Promotion, Product, Price) which was useful only for consumer marketing. STP is the new way of More. Stylesheet See also: CSS, Stylesheets ...
See also: Marketing, Consumer Market, Consumer, Product, Market
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