Consumerism Involves the activities of government, business, and independent organizations that are designed to protect individuals from practices infringing upon their rights as consumers.
Consumerism - a social movement intended to safeguard the rights of consumers.
Consumerism (1) Advocating the rights of consumers, as against the efforts of advertisers, (2) The emphasis of advertising and marketing efforts toward creating consumers.
Beliefs and religions.
The standards and average levels of education.
The evolving lifestyles of our target consumers.
The nature of consumerism in our target markets.
But with ethical consumerism entering the retail mainstream, Traidcraft had to develop a retail profile for its unparalleled range of fair trade products, or risk marginalisation and its mission being compromised.
 See also: Market, Marketing, Consumer, Service, Profit
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