contribution margin - The difference between the total revenue generated by a product or brand and its total variable costs.
Contribution Margins (Margins): [marg] Contribution margins (or margins) refer to the amount of revenue per product that is available to "contribute" towards the fixed costs and the profit of the company.
Contribution
Contribution per unit can be defined as selling price less variable costs. Overall contribution is the difference between total sales revenues and variable costs
Core product ...
Every contribution will be rewarded as follows:
If your contribution will be accepted you will be mentioned as the (co-)author of your definition on the page containing it. This way you can gain credibility as an expert.
Contribution: The amount of money left over to contribute to overhead expenses after deducting for customer returns, cost of goods sold, direct selling expenses and variable order-processing costs.
Marketing Contribution
Show revenue versus expenses for marketing decisions
Revenue should follow sales forecasts (see Part 4)
Show expenses by category (e.g., advertising) and sub-category (e.g., types of advertising) ...
The greatest recent contribution LookSmart has made to the search sector is to let other companies know how not to do things.
You will feel good about your contribution . Others see you at your best. They have the opportunity to know you and like you. And we would rather do business with people we know and like.
It has no single dominating visionary, but is based upon contributions from Kotler (1967), McCarthy (1960), Borden (1964), and others.
Lifetime value The contribution to overhead and profit made by a customer during her total relationship with your company. Abbreviation: LTV. Lift The improvement in response from a mailing due to modeling and segmentation.
Fill it in only if you want to receive credit for your contribution. If so, at a minimum, you must fill in your name. If you also fill in your e-mail address, we will provide a link to it on your name.
This may be the case, for example, when a firm receives a large amount of favorable publicity for its contributions, resulting in customer goodwill and an enhanced brand value.
A stop word is a "common word" which is ignored in a query because the word makes no contribution to the relevancy of the query. Stop words are very common words such as 'a, the, and & that' and are filtered out of your search query.
Public Television - Non-commercial television supported by federal and state funds, voluntary contributions and grants, offering a variety of programming.
PUT - See Persons Using Television.
If a site earns much of its revenue from advertising, then page views are important because of their contribution to ad inventory. If a site only earns revenue on sales, then page views are not a key statistic.
The group may have one or some dominant people within it who may actually dissuade some other group member to make a full contribution.
Difficult for moderator to interrupt once a discussion gets going.
Bias from moderator.
All the advertising activities that are done by one or more people within the company, with no contribution from a specialized agency.
K
Keyword or Keyphrase ...
Contributing to Wikipedia:
* Is a peer-reviewed publication.
* Does not require contributors legal names
* Requires contributions are supported by published and verifiable sources.
The new health reform legislation requires employers with 50 or more employees to provide health coverage to those employees and sets a minimum baseline of coverage and employer contributions.
personal income The current income received by persons from all sources less contributions for social insurance--e.g., Social Security (US).
coauthor: One who shares authorship of a work. Coauthors all have bylines. Coauthors share royalties based on their contributions to the book. (compare to: ghostwriter) ...
There are niche, single-category, premium fair trade brands and cross-category, retailer own-label ranges. Both offer a wide choice but make less of a fair trade contribution.
Effective Buying Income (EBI) Personal income (wages, salaries, interest, dividends, profits, rental income, and pension income) minus federal, state, and local taxes and nontax payments (such as personal contributions for social security ...
Editor - A person who contributes content to an online publication or webpage. Unlike a webmaster, an editor is usually responsible for only certain pages on a website and can generally only add or edit contributions they make to the site.
Branding involves researching, developing and implementing brand names, brand marks, trade characters and trademarks. Branding is the art and cornerstone of marketing. Branding is a task that requires a significant contribution from marketing ...
Self-liquidating offers: a form of merchandise-based sales promotion that invites the consumer to send cash, and often proofs of purchase, in return for merchandise. The price charged covers the cost of the merchandise and a contribution to ...
Any comments added to a blog by its readers contribute to the overall quantity of content, if not its overall quality. Indeed the process of using user contributions to add to sites is now known as Web 2.
 See also: Market, Marketing, Product, Customer, Service
  
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