Controlled Circulation
Free distribution of a magazine or other publication to a list of people, households or organizations restricted by some defining characteristic such as occupation, industry, hobby, etc.
Contributed by: MarcommWise Staff ...
Controlled Circulation " Free distribution of a publication to increase circulation and raise advertising rates. (See Paid Circulation.)
Conversion Rate " The percentage of inquiries that result in a sale.
controlled circulation basis - Distribution of a publication free to individuals a publisher believes are of importance and responsible for making purchase decisions or are prescreened for qualification on some other basis.
Controlled circulation
Publications distributed free, or mainly free, to individuals within a specific demographic segment, or geographic area.
Controlled circulation
Publications, generally business-oriented, that are delivered only to readers who meet some qualifications. Generally, these publications are free to the qualified recipients.
Corporate branding ...
 See also: Control, Insert, Services, Service, Product
  
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