Convenience Product - a category of consumer product purchased frequently and with little thought and effort.
Convenience Store - a neighbourhood store which stocks frequently purchased items such as milk, bread and cigarettes.
Convenience Products - These are products that appeal to a very large market segment. They are generally consumed regularly and purchased frequently. Examples include most household items such as food, cleaning products, and personal care products.
Convenience products are inexpensive frequent purchases, there is little effort needed to purchase them. Examples may include fast food and confectionery products.
convenience product A consumer good and/or service (such as soap, candy bar, and shoe shine) that is bought frequently, often on impulse, with little time effort spent on the buying process.
In general, for convenience products, intense distribution is desirable, but only brands that have a certain amount of power-e.g., an established brand name-can hope to gain national intense distribution.
 See also: Purchase, Consumer, Price, Product, Feature
  
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