Corporate Advertising - a form of institutional advertising focusing not on a particular product or product range but on the organization itself; the objective of corporate advertising may be patronage, image or issue.
corporate advertising - Advertising designed to promote overall awareness of a company or enhance its image among a target audience.
Corporate advertising campaign A campaign that promotes a corporation, rather than a product or service sold by that corporation.
the identity or perception of itself that an organisation attempts to convey to its publics, usually through corporate advertising
corporate logo
a mark, graphic design, symbol, etc used to identify, and reflect an appropriate image of a company ...
Madison Avenue - A street in New York City, NY that is home to many of the largest corporate advertising agencies.
Newest Term
Landing Page ...
distribution of paid-search advertising through contextual delivery programs (such as Google’s AdSense or Gmail and Overture’s Content Match), made PPC advertising appear to be a multi-basket carrier for the eggs of corporate advertising.
Institutional Advertising advertising intended to promote a company or organisation rather than its products; also called Corporate Advertising.
 See also: Advertising, Competitor, Personal Selling, Sales Promotion, Competitive
  
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