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Cost Per Thousand (CPM) - Definition of Cost Per Thousand (CPM) ...
Cost per thousand, or CPM is a way of measuring the cost of displaying an advertisement on web page.
Cost Per Thousand
Generally abbreviated as "CPM". ("M" is the roman numeral for 1,000.) This is used when quoting costs of a number of different media: 1,000s of banner ad impressions on the Web; 1,000s of viewers for a television commercial; 1, ...
Cost per Thousand (CPM): The cost per thousand impressions.
Cookie: A file on your computer that records information where you have been on the World Wide Web.
cost per thousand (CPM): An ad model that charges advertisers every time an ad is displayed to a user, whether the user clicks on the ad or not. The fee is based on every 1,000 ad impressions (M is the Roman numeral for 1,000).
Cost Per Thousand (CPM)
CPM is an acronym for Cost Per Thousand ad impressions. It refers to the dollar amount an advertiser pays for 1,000 impressions or page views of an ad. Contrasted with PPC, CPM occurs regardless of user interaction.
Cost Per Thousand(CPM): The amount you pay per 1,000 impressions of a banner or button.
Creative:
The promotional tools advertisers use to draw in users. Examples are text links, towers, buttons, badges, email copy, pop-ups, etc.
Cost per thousand (CPM)
A standard way to compare costs. The entire promotional cost of a mailing package is divided by one thousand.
Cost Per Thousand (CPM)
The cost of reaching 1,000 homes or individuals with a specific advertising message. CPM is a standard advertising measure to compare the relative cost efficiency of different programs, stations, or media.
Cost Per Thousand (CPM): The cost metric for 1,000 banner advertising impressions. The amount paid per impression is calculated by dividing the CPM by 1,000. For example, a $10 CPM equals $.01 per impression.
Cost Per Thousand (CPM) - The cost metric for one thousand banner advertising impressions.
Crawl - The process by which search engine spiders fetch web page information.
Cost Per Thousand (CPM) - Advertisers' cost per thousand viewers exposed to a commercial. The total cost for one or a series of commercials is divided by the projected audience shown in thousands.
Cost per Thousand (CPM)
Used for banner advertising where payment is per banner impression.
Creative ...
Cost Per thousand Criterion - a measure for comparing the cost effectiveness of media vehicles, calculated by dividing the cost of an advertisement in a particular medium by the number of thousands of its circulation.
cost per thousand - A computation used in evaluating the relative cost of various media vehicles that represents the cost of exposing 1,000 members of a target audience to an advertising message.
CPM (Cost Per Thousand) " The cost to deliver your message to 1,000 people or the purchase price of 1,000 names of a mailing list. (The M is from the Roman numeral which stands for 1,000.) ...
CPM - Cost Per Thousand (Roman Numeral) Impressions: The price paid by an advertiser for a content site displaying their banner 1,000 times.
CPM (or Cost per thousand) - The term CPM commonly refers to the cost of 1 name out of 1000 names on a given rental list. For example, a rental list priced at $250 CPM would mean that the list owner charges $.25 per e-mail address.
Cost Per Thousand. The cost of advertising to reach1,000 people within the target audience. The 'M' is the Roman numeral for one thousand.
Cost per thousand impressions.
Information
The CPM model refers to advertising bought on the basis of impression.
Cost per thousand (CPM) - This is an industry standard which represents the cost per 1000 people reached during the course of an advertising campaign.
cost per thousand impressions (CPM)
The advertising cost to reach 1000 viewers. Allows you to compare costs from one ad venue or type to another. Work out CPM to establish success of PPC campaign
cost-per-click (CPC) ...
Cost Per Thousand impressions. This is the revenue paid to the publisher by the advertiser for every thousand times the ad is shown.
Cross-platform ...
COST PER THOUSAND (CPM)
A cost-effciency comparison and measure that indicates the cost of reaching 1,000 readers, viewers, or listeners through an advertisement.
CPM (Cost per thousand, where M is the roman numeral of 1000). This is the cost per thousand page impressions for advertisers (for ad publishers it refers to revenue earned).
See also:
AdSense
Google AdWords ...
CPM (Cost per Thousands)
Advertisers' cost per thousand readers exposed to a campaign or an advertisement. If the cost of the advertising campaign is $10,000 and the readership is 1,000,000, the CPM is $10.
1,000 X $10,000 ÷ 1,000,000 ...
CPM: Cost per thousand.
CPO: Chief privacy officer.
Currency Exchange: A service that changes money from one currency to another.
CPM - Cost per thousand (CPM) is one of the online payment models by which advertisers pays for every 1000 impressions of their advertisement. Prices typically range from $1 to over $50 per thousand impressions.
CPM - Cost Per Thousand - The amount charged per thousand impressions (showings) of an ad ("M" is the Roman numeral for 1000).
CPS - Cost Per Sale - Advertising expenditure divided by sales generated to determine the cost to make each sale.
CPM or "Cost Per Thousand' - A unit of measure typically assigned to the cost of displaying an ad. If an ad appears on a web page 1,000 times and costs $5, then the CPM would be $5.
CPM (Cost Per Thousand): The cost of 1000 banner impressions.
CPO (Cost Per Order): Same as CPA but refers specifically to sales.
Customer Bounty: Pays the affiliate partner for every new customer that they direct to a merchant.
CPM - cost per thousand impressions.
customer acquisition cost - the cost of acquiring each new customer.
deep linking - linking to a web page other than a site's home page.
CPM: (Cost Per Thousand) This is an advertising term used to define the price for 1,000 impressions.
CPU: (Central Processing Unit) The "brains" of a computer.
CPM (Cost Per Thousand)The cost for 1,000 ad impressions. This was the traditional pricing model for online ads.
Cost per thousand (CPM) The cost, per 1000 people reached, of buying advertising space in a given media vehicle. Counter advertising Advertising that takes a position contrary to an advertising message that preceded it.
Abbreviation for cost per thousand. Type of advertising in which a web site gets paid based on the number of impressions. Calculated in blocks of 1000.
Crawler
Another word for a search engine spider. See spider.
CPM is the cost per thousand for a particular site. An advertiser that charges every time an ad is displayed to a user, whether the user clicks on the ad or not. The fee is based on every 1,000 ad impressions (M is the Roman numeral for 1,000).
CPM: CPM is the cost per thousand for a particular site. A Web site that charges $15,000 per banner and guarantees 600,000 impressions has a CPM of $25 ($15,000 divided by 600).
CPM Cost per Thousand. Clients that wish to send email to rented list often pay for the data by CPM.
Cost Per Thousand (CPM) Standard measurement for determining the cost effectiveness for advertising, by comparing the cost to impressions for a target audience.
Cost Per Thousand (CPM)
Counter
Crawler
CSS
CTR - Click Through Rate
Custom error page
Cache copies of web pages stored locally on an Internet user's hard drive or within a search engine's database.
In general, advertisers pay a fee for every 1,000 times their ads are displayed, known as ''cost per thousand,'' or CPM.
CPM is an acronym for Cost Per Thousand -- the "M" in CPM derives from the Latin "mille" for "thousand." CPM is commonly used in marketing as a benchmark to calculate the relative cost of an advertising campaign or an ad message.
CPM - Stands for cost per thousand. CPM is a way of pricing ads where the advertiser pays a fixed cost per thousand subscribers to whom the ad is sent.
The term literally means "cost per thousand impressions". The M represents the roman numeral M which stands for thousand. An impression is a single "view" of your advertisement.
CPC (Cost Per Click) A measure of response to an online ad campaign (e.g., Google Adwords) expressed as the average cost you're paying each time someone clicks on your ad. Marketing More. CPM (Cost Per Thousand (The "M" is from the Latin root, ...
Heavily used in print, broadcasting and direct marketing, as well as with online banner ad sales, CPM stands for "cost per thousand," since ad views are often sold in blocks of 1,000. (The 'M' in CPM is Latin for thousand.) ...
Impression - this term relates to advertising where an impression is counted every time a viewers sees a page with your ad on, regardless of whether they click through to your website or not. Web advertising is often sold on Cost per thousand ...
Google AdSense - Google's contextual ad program.
Microsoft AdCenter - Microsoft's pay per click ad platform.
Yahoo! Search Marketing - Yahoo!'s pay per click ad platform
CPM Cost per thousand ad impressions.
List rental The process of renting (for one time use, or other periods) a list of names of customers owned by some other organization for an agreed upon cost per thousand.
CPM stands for "cost per thousand," since ad views are often sold in blocks of 1,000. The M in CPM is Latin for thousand.
Crawler: A component of a Search Engine that gathers listings by automatically "crawling" the web.
 See also: Market, Cost, Advertising, Marketing, CPM
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