CPM is an acronym for Cost-Per-Thousand. Many online ads are priced on a CPM basis in which the cost is expressed for 1000 impressions. E.g.
The CPM model refers to advertising bought on the basis of impression. This is in contrast to the various types of pay-for-performance advertising, whereby payment is only triggered by a mutually agreed upon activity (i.e.
CPM:
CPM is the abbrevation for cost per a thousand ad impressions. The M in this case should not be misinterpreted as "million" but comes from the Latin number "M" for 1000.
What is CPM?
CPM (Cost per thousand, where M is the roman numeral of 1000). This is the cost per thousand page impressions for advertisers (for ad publishers it refers to revenue earned).
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Cost Per Thousand (CPM) - Definition of Cost Per Thousand (CPM) ...
CPM
Cost Per Thousand. The cost of advertising to reach1,000 people within the target audience. The 'M' is the Roman numeral for one thousand.
CPM (or Cost per thousand) - The term CPM commonly refers to the cost of 1 name out of 1000 names on a given rental list. For example, a rental list priced at $250 CPM would mean that the list owner charges $.25 per e-mail address.
CPM - Stands for cost per thousand. CPM is a way of pricing ads where the advertiser pays a fixed cost per thousand subscribers to whom the ad is sent.
CPM - cost per thousand impressions.
customer acquisition cost - the cost of acquiring each new customer.
deep linking - linking to a web page other than a site's home page.
CPM
Cost Per Thousand
Contributed by: MarcommWise StaffSee: Cost Per Thousand
Creative ...
CPM
CPM is a term that has been around all types of advertising for decades. The term literally means "cost per thousand impressions". The M represents the roman numeral M which stands for thousand.
CPM: CPM is the cost per thousand for a particular site. A Web site that charges $15,000 per banner and guarantees 600,000 impressions has a CPM of $25 ($15,000 divided by 600).
CPM
Abbreviation for cost per thousand. Type of advertising in which a web site gets paid based on the number of impressions. Calculated in blocks of 1000.
Crawler ...
CPM
System where an advertiser pays an agreed amount for the number of times their ad is seen by a consumer, regardless of the consumer's subsequent action.
CPM
Cost Per Thousand impressions. This is the revenue paid to the publisher by the advertiser for every thousand times the ad is shown.
Cross-platform ...
CPM (Cost Per Thousand): The cost of 1000 banner impressions.
CPO (Cost Per Order): Same as CPA but refers specifically to sales.
Customer Bounty: Pays the affiliate partner for every new customer that they direct to a merchant.
CPM
Cost Per Mille. In Pay per Click advertising, CPM refers to Cost per 1000 ad impressions. An advertiser pays each time 1000 impressions of their ad are shown.
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CPM - Cost Per Thousand (Roman Numeral) Impressions: The price paid by an advertiser for a content site displaying their banner 1,000 times.
CPM: (Cost Per Mille)
Used in marketing as a benchmark to calculate the relative cost of an advertising campaign or an ad message in a given medium. Rather than an absolute cost, CPM estimates the cost per 1000 views of the ad.
CPM (Cost Per Thousand) " The cost to deliver your message to 1,000 people or the purchase price of 1,000 names of a mailing list. (The M is from the Roman numeral which stands for 1,000.) ...
CPM: Cost per a thousand impressions. In this advertising model, the advertiser pays a flat fee for 1000 impressions, where each impression is an instance of their ad being displayed.
CPM: (Cost Per Thousand) This is an advertising term used to define the price for 1,000 impressions.
CPU: (Central Processing Unit) The "brains" of a computer.
CPM - See Cost Per Thousand
Cross Ownership - Ownership by a single entity of more than one communications medium in a given market.
CPM, PPC, CPC, CPA: [cpm] CPM (Cost per 1,000), PPC (Pay per Click), CPC (Cost per Click) and CPA (Cost per Action) are types business models for calculating the charge for pages (advertisements) being served.
CPM See cost-per-thousand.
credit transfer A transfer of funds in which the payer issues a payment order to the payer's own bank and the order is passed, possibly through intermediary banks, to the bank of the payee or beneficiary.
CPM - Cost Per Thousand
creative boutique - An advertising agency that specializes in and provides only services related to the creative aspects of advertising.
Maximum CPM bidPrint
A maximum CPM bid is the highest amount that you're willing to pay for each 1000 impressions your ad receives. CPM stands for cost-per-thousand impressions.
Meta Data
Data about Data ...
CPM - Cost per thousand (CPM) is one of the online payment models by which advertisers pays for every 1000 impressions of their advertisement. Prices typically range from $1 to over $50 per thousand impressions.
CPM - Cost Per Thousand - The amount charged per thousand impressions (showings) of an ad ("M" is the Roman numeral for 1000).
CPS - Cost Per Sale - Advertising expenditure divided by sales generated to determine the cost to make each sale.
CPM (Cost Per Thousand) - Cost per thousand, which is also called cost per impression or cost per mille, is a form of paid inclusion that involves the advertiser paying for every 1000 times their ad appears on a web page.
CPM is an acronym for Cost Per Thousand -- the "M" in CPM derives from the Latin "mille" for "thousand." CPM is commonly used in marketing as a benchmark to calculate the relative cost of an advertising campaign or an ad message.
CPM (Cost per Thousands)
Advertisers' cost per thousand readers exposed to a campaign or an advertisement. If the cost of the advertising campaign is $10,000 and the readership is 1,000,000, the CPM is $10.
1,000 X $10,000 ÷ 1,000,000 ...
CPM: Cost per thousand.
CPO: Chief privacy officer.
Currency Exchange: A service that changes money from one currency to another.
CPM - Acronym for Cost Per Thousand Impressions (ad serves or potential viewers). Compare to CPC pricing (defined above).
Budget (CPC/CPM): With regards to Cost-per-click (CPC), this is the amount available to be spent on a campaign each day. With regards to Cost-per-thousand (CPM), this is the total amount of funds available for the duration of a campaign.
Many people use CPM as a measure of how profitable a website is or has the potential of becoming.
Crawl Depth How deeply a website is crawled and indexed.
Cost per thousand (CPM) - This is an industry standard which represents the cost per 1000 people reached during the course of an advertising campaign.
COST PER THOUSAND (CPM)
A cost-effciency comparison and measure that indicates the cost of reaching 1,000 readers, viewers, or listeners through an advertisement.
Cost Per Thousand(CPM): The amount you pay per 1,000 impressions of a banner or button.
Creative:
The promotional tools advertisers use to draw in users. Examples are text links, towers, buttons, badges, email copy, pop-ups, etc.
CPM Cost per Thousand. Clients that wish to send email to rented list often pay for the data by CPM.
CPM (Cost Per Thousand)The cost for 1,000 ad impressions. This was the traditional pricing model for online ads.
Cost Per Thousand (CPM) Standard measurement for determining the cost effectiveness for advertising, by comparing the cost to impressions for a target audience.
Cost per thousand (CPM) The cost, per 1000 people reached, of buying advertising space in a given media vehicle. Counter advertising Advertising that takes a position contrary to an advertising message that preceded it.
Cost Per Thousand (CPM)
Counter
Crawler
CSS
CTR - Click Through Rate
Custom error page
Cache copies of web pages stored locally on an Internet user's hard drive or within a search engine's database.
The CPI metric (also measured in terms of cost-per-thousand impressions or CPM) relates to how many people are exposed to a promotion in relation to the cost of the promotion.
Cost-per-Thousand (CPM):
System where an advertiser pays an agreed amount for the number of times their ad is seen by a consumer, regardless of the consumer's subsequent action.
In general, advertisers pay a fee for every 1,000 times their ads are displayed, known as ''cost per thousand,'' or CPM.
Cost per Impression (CPM) - A common internet marketing cost structure, especially for banner advertising. You agree to pay a set cost for every 1,000 Impressions your ad receives.
cost per thousand (CPM): An ad model that charges advertisers every time an ad is displayed to a user, whether the user clicks on the ad or not. The fee is based on every 1,000 ad impressions (M is the Roman numeral for 1,000).
Cost per Thousand (CPM): The cost per thousand impressions.
Cookie: A file on your computer that records information where you have been on the World Wide Web.
Cost Per Thousand (CPM)
CPM is an acronym for Cost Per Thousand ad impressions. It refers to the dollar amount an advertiser pays for 1,000 impressions or page views of an ad. Contrasted with PPC, CPM occurs regardless of user interaction.
Cost per thousand (CPM)
A standard way to compare costs. The entire promotional cost of a mailing package is divided by one thousand.
Cost Per Thousand (CPM)
The cost of reaching 1,000 homes or individuals with a specific advertising message. CPM is a standard advertising measure to compare the relative cost efficiency of different programs, stations, or media.
Cost Per Thousand (CPM): The cost metric for 1,000 banner advertising impressions. The amount paid per impression is calculated by dividing the CPM by 1,000. For example, a $10 CPM equals $.01 per impression.
cost per thousand impressions (CPM)
The advertising cost to reach 1000 viewers. Allows you to compare costs from one ad venue or type to another. Work out CPM to establish success of PPC campaign
cost-per-click (CPC) ...
Cost Per Thousand (CPM) - The cost metric for one thousand banner advertising impressions.
Crawl - The process by which search engine spiders fetch web page information.
Cost-per-thousand (CPM)
Used in traditional as well as online advertising. Refers to the price a sponsor pays for the display of 1000 advertisements.
The report says such changes in viewing behavior will exert downward pressure on CPM measures making TV less efficient. At the same time advertisers will have a tougher time reaching a mass audience.
Cost per Thousand (CPM)
Used for banner advertising where payment is per banner impression.
Creative ...
Ad Views: The number of times a specific ad has been displayed. Many ad networks sell advertising using a CPM model, in which ads are purchased and web publishers reimbursed at a fixed rate per thousand impressions.
 See also: Market, Advertising, Marketing, Cost, Click
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