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CTA

Marketing & Web  CT  CTR
04/19/2014

CTA
Abbreviation of content targeted ad(vertising). It refers to the placement of relevant PPC ads on content pages for non-search engine websites.
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CTA
Abbreviation for Content Targeted Advertising. It refers to the placement of relevant PPC ads on content pages for non-search engine websites.
CTR
Click Through Rate ...

CTA. A phrase written to motivate the reader to take a specific action and is usually situated at the bottom of a page. These actions can include signing up for a newsletter, contacting the company or booking a holiday.
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Call to Action (CTA): A call to action is the graphic or text used to get a person to click to convert on some type of offer.

For example, your CTA might be a "Request a Proposal and Quote" link that sends visitors to a form where they can request a price quote. Or you might have an "Add to Cart" button that allows visitors to select a product for purchase.

Call to Action (CTA) " Part of the written message that tells the reader to respond and provides an easy means of doing so, with a toll-free number for example.

Call to action (CTA)The link or body copy in a message that instructs the recipient as to what action to take.

Call to action
A call to action or CTA is an informal term relating to a marketing/sales message (text or graphic) that is designed to elicit a response from the viewer.

Improper CTA- placing calls-to-action in your images is also strictly prohibited. This includes any kind of advertisement like 'share with your friends' or 'click to get a discount'.

See also: See also: Content, Internet, Services, Service, Marketing

Marketing & Web  CT  CTR
04/19/2014

 
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