Customer acquisition cost

Customer Acquisition Cost
"Acquisition Cost"
Web (Google)
Marketing Terms ...

customer acquisition cost - the cost of acquiring each new customer.
deep linking - linking to a web page other than a site's home page.

Customer acquisition cost - The average cost of acquiring a new customer.
D
Decay constant - Predicted fall in product sales if advertising were discontinued.

The Internet capacity to deliver measure indicators makes very important the acquisition cost notion. We speak among others about customer acquisition cost, about prospects or about visitors.

sense, you are treating AdSense more like a business because many businesses lose money during the customer acquisition process because they know that they will get repeat business later on that will more than repay the customer acquisition costs.

See also: Market, Customer, Marketing, Cost, Rate