 See also: Consumer, Customer, Data, Promotion, Objectives
dealer loader / dealer enhancer
merchandise designed to motivate dealers and distributors to purchase larger quantities of product than they traditionally buy, usually includes a point-of-purchase display
dealer premiums / dealer programs ...
Dealer Loader - a gift given to a retailer who purchases a specified quantity of a product during a trade sales promotion. See Trade Sales Promotion.
Sometimes termed 'Dealer Loader'. Dealer Listing Listing of dealers in a manufacturer's advertisement, used to direct readers to the closest place to buy a product or service.
See also: Consumer, Customer, Data, Promotion, Objectives
  
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