earned rate marketing glossary marketing definitions Definition: A discounted media rate, based on volume or frequency of media placement.
Earned rate - A discounted media buying rate based on volume or frequency of media purchase. E-marketing - The entire range of internet enabled marketing activities, including but not limited to advertising, customer communications and branding.
Earned rate A discounted advertising rate, based on volume or frequency of media placement. Effective reach The number of people who will see an ad the most effective number of times. The most effective frequency.
Earned rate A discounted media rate, based on volume or frequency of media placement. Electric spectacular Outdoor signs or billboards composed largely of lighting or other electrical components.
Earned rate A discounted media rate, based on volume or frequency of media placement. Editorial calendar The listing of specific times a publication will feature special topics, sections or news reporting. Execution ...
See also: Budget, Impressions, Advertising budget, Features, Advertising plan
 
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