Email Address is a name or a string of characters that spot a specific electronic mailbox on the whole network to which one can send mail. Email addresses are the spot through which one can send mail or can receive mail through it.
Email Marketing Glossary and Terms
Above-the-fold The top part of an email or web page that can be seen without scrolling. This is generally more desirable placement because of its visibility.
Email addresses placed on a list to evaluate the sending service; see what messages are being sent to the list, to track delivery rate, to evaluate the delivered message.
HTML email - email that is formatted using Hypertext Markup Language, as opposed to plain text email.
pass-along rate - the percentage of people who pass on a message or file.
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Alternate email addresses are sent one of two specific messages, and vice versa. See also Nth name. Above the foldRefers to part of the email message or Web page that is visible on the screen without scrolling.
Email Marketing - Email marketing is process of promoting a product or service or an idea by sending direct emails to the target audience.
Emailing
Simply defined as the sending of an Email-Blast to a database in order to increase business awareness and consciousness all depending on the objectives of the client.
Email Marketing - The use of email communication to increase awareness, generate leads and build relationships with prospective and existing customers ...
Email spam - email received by someone who did not "opt-in," request it or register to receive it ...
Email:
Electronic mail, a message sent to another Internet user across the Internet. An email address looks like this jimsmith@bubblee.com, whereas, "jimsmith" is your user name, your unique identifier; "@" stands for "at"; " bubblee.
Email Link - An affiliate link to a merchant site in an email newsletter, signature or a dedicated email blast.
Email Campaign System - Email is perhaps the most overlooked and underutilized (based on cost and effectiveness) form of internet marketing today.
EMAIL: (Electronic mail) Messages that are usually in a text format that are sent from one person to another via computer.
Opt-in Email: Email information that the recipient explicitly requests such as a newsletter or eZine.
Optimization: Changes made to a webpage specifically to improve the positioning of the page on search engines.
Goal of Emailing: The coherent, defined purpose, which allows targeting recipients appropriately, creating a unified and effective message and measuring the results. Each email, as well as the overall campaign, should have a clear goal.
Email Advertising - Using email to deliver an advertisement affords marketers the advantage of low distribution cost and potentially high reach.
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Email ROI Calculator
Use this calculator to determine the ROI (return on investment) for your email campaigns. Based on your marketing campaign results and expected results your ROI will automatically be calculated.
Email messages sent automatically in response to an email or as part of the cycle of activity of a web site
banner ad
Linkable online graphic display advertising. A branded advertisement, often found at the top of the page ...
Email marketing is the most effective of all online marketing tactics. It is extremely cost effective, can be highly targeted and customised, is measurable and best of all takes advantage of the consumer's most prolific touch point with the Internet, ...
An email marketing tool that allows the managing of email addresses (opt-ins and opt-outs) and the sending of emails.
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The email service from Google. It displays AdSense ads that relate when possible to the subject of the conversation.
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with an email containing a link to the page. This has the advantage of providing the readers also with an archive of past issues accessible from the Newsletter page.
To regularly keep in contact with his subscribers.
The first email program was created in 1972. The TCP/IP Protocol was developed in 1973 and by 1983 it became the core Internet protocol.
Large-scale email campaigns may be wonderful sales tools, but they're not gearing to addressing the changing needs or interests of individual customers. So, what about event-based marketing (EBM)?
Moderated Email Group (MEG):
A MEG is an asynchronous qualitative technique. The e-mail moderator sends a series of e-mails to the group members, who in turn reply to the moderator.
How much junk email do you get each day? Aggravating, isn't it? Unsolicited emails that sell everything from new diet wonders to foolproof investment opportunities overseas clog the virtual mailboxes of many persons like yourself who have web ...
A well written email signature will get the attention of the reader. It should also include one or a few links to web pages. In most email software like Outlook, Webmail, Gmail etc.
Transactional Email - An email that relates to a purchase made by a customer and one that does not contain a selling message.
Selecting the best email marketing campaign software can be a challenge when you're just starting out with email. You need to identify the software that will best fit your current needs, and will...
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Readers can also send you private notes through Messages, which is similar to email.
Through Facebook, you can communicate with other people who are also on Facebook.
Direct email is a popular and common form of e-promotions, although slowly becoming the most hated my many consumers. Organisations can send e-leaflets to hundreds and thousands of respondents, hoping a small percentage will reply.
An autoresponder is an automatic email response program. It can be either a desktop application that sits on your PC, or it can be a web based application.
For an email campaign or of messages on telephones, it is about the action of messages broadcasting...
Spam - The sending of unsolicited emails or newsgroup posts in bulk often containing commercial advertising messages. Considered bad netiquette, bad business and illegal in some US states.
An email marketing promotion that typically gives consumers an opportunity to "opt in" (taking action to be part of the promotion) or to "opt out" (taking action to not be part of the promotion).
Above the Fold: Describes the part of an email message or web page that is visible without scrolling down the page. This term is important because all content above the fold is assumed to be more valuable to the reader as they see it first.
Buzz Monitoring Services - Services that will email a client regarding their status in an industry.
The landing page is the page on which a visitor "lands" after clicking a search engine listing, email link, Banner Ad, Cost-Per-Click ad, or other ad/link.
A guide that provides you with the essential information you need to know in order to measure your email marketing activities.
For email marketers, it is a way to distribute messages while avoiding spam filters. Typical applications include email newsletters, blogs or even Web sites.
In email or web marketing it means the area of content viewable prior to scrolling.
The more clicks is takes to get a result in terms of sign-up, sale, phone call or email the lower your conversion rate. This is usually calculated in the of clicks as well as cost per click. If you sell a product for $25 where the cost to your is $5.
email for fax Where there is substitution of need e.g. better toothpaste reduces the need for dentists.
Where there is generic substitution (competing for the currency in your pocket) e.g. Video suppliers compete with travel companies.
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An automated mailing list distribution system. List servers maintain a list of email addresses to be used for mass emailing. Subscribing and unsubscribing to the list is accomplished by sending a properly formatted email message to the list server.
A landing page is a web page to which people are directed from some off-site source, such as an online advertisement or email. A site's home page is usually one of many landing pages.
An advertisement that is displayed on a web page or email. Typically the ad is 'clickable' and redirects the respondent to a specific web page.
STEP 2 - Brick Marketing Founder, Nick Stamoulis, will email you to schedule a consulting time and will send you a new client form to fill out before the internet marketing consulting session.
If you want to reprint more than one or two of them for resale or use in a business or educational environment, send an email to Arthur Hughes at arthur.hughes@dbmarketing.com. He will give you permission by return email.
the act of marketing a product or service using tactics that encourage individuals to pass along a marketing message to other individuals (word of mouth, email etc) in order to have the message delivered at an exponential rate and at very little to ...
Threads:
Strands of conversation. On an email list or web forum they will be defined by messages that use the same subject. On blogs they are less clearly defined, but emerge through comments and trackbacks.
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A channel could be a web site, an email, a bricks-and-mortar business, a mail order catalog, etc. The objective of multichannel marketing is to make it as easy as possible for your clients or customers to buy from you.
Spam: Originally posting an ad to multiple newsgroups, now used to describe unsolicited email advertising. Named after a skit by Monty Python, spam is one marketing and advertising technique to avoid at all costs ...
Generally used to describe advertising directly to individuals. Includes direct mail, emails, telemarketing, leaflet marketing etc.
DL
A common leaflet size, A4 folded into three ...
 See also: Market, Marketing, Internet, Product, Service
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