Emergency Goods a category of consumer goods consisting of items purchased quickly in necessity. See Consumer Goods; Convenience Goods.
a category of consumer goods which are bought frequently, quickly and with a minimum of emotional involvement, the category includes staples, impulse goods and emergency goods
convergent diversification
diversification into related businesses ...
Convenience Goods - a category of consumer goods which are bought frequently, quickly and with a minimum of emotional involvement; the category includes staples, impulse goods and emergency goods.
 See also: Cycle, Attribute, Market, Tender, Family
  
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