The expiration date of advertising materials. Kill dates notify media outlets that an advertisement should not be broadcast or placed after that date.
Key message
The main idea the advertisement is intended to convey.
Keyword ...
If you use an expiration date, the cookie is considered permanent and will be saved to disk (until it expires), otherwise it will be considered valid only for the current session and will be erased upon closing the Web browser.
Example: ...
Renewal rate The percentage of individuals that renew their print media subscriptions to extend beyond the previous expiration date. Rep or Representative A person who solicits advertising space on behalf of a particular medium.
For instance, the use of retail coupons with expiration dates requires customers to act while the incentive is still valid.
Information often includes the name and address of the registrant, administrative contact, technical contact, billing contact, creation date, expiration date, and domain servers.
Synonyms
domain lookup ...
Cookie Expiration/Cookie Retention: The date a cookie is set to expire, which is defined when the cookie is planted on a visitor’s Web browser. Affiliate sales can only be recorded before the cookie expiration date.
Cookie Expiration/Cookie Retention: When a cookie is planted on a web browser, a date when the cookie expires is defined. This date is important because affiliate sales can only be recorded before the cookie expiration date.
The access URL contains the name of the server which can provide the product, the identification of the product, an identification of the buyer (e.g. the buyer's IP address), an expiration date for the access URL, ...
value-creating coupon will help make your offer tangible--it is something readers can hold in their hands. Use a coupon to give customers dollar amounts discounts (avoid percentages). Also, create urgency by indicating an expiration date.
 See also: Marketing, Market, Company, Sales, Offer
  
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