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shelf facings the number of units of a product that are visible at the front of a retail store shelf, generally, high-volume categories will be allocated more shelf facings than low-volume categories, see shelf management shelf fee ...
Facings Refers to the number of billboards used for an advertisement. Factory pack A premium attached to a product, in or on the packaging.
Distribution Check: The ability to study a particular product and have information available for the product such as how many stores carry it, the number of facings, special displays, and the prices associated with the particular product.
See also: Account, Objective, Offer, Survey, Analysis
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