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Fishyback

Marketing & Web First-mover advantageFixed cost

See Birdyback; Fishyback. Piggybacking a low-cost market entry tactic in which manufacturers of products arrange for manufacturers of complementary, non-competing products to represent their products in another country or region.

 


a system of transportation requiring the transfer of containers from truck to aeroplane, see fishyback and piggyback
blue bird ...

See also: Cycle, Communication, Purchase, Concept, Offering

Marketing & Web First-mover advantageFixed cost

 
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