free-standing inserts brochures, leaflets and similar advertising material distributed with magazines and newspapers as loose inserts free-standing retailer ...
Free-standing insert (FSI) A promotional piece loosely inserted or nested in a newspaper or magazine.
Free-Standing Inserts (FSI) - Here coupon placement occurs loosely (i.e., inserted) within media, such as newspapers and direct mail, and may or may not require the customer to cut away from other material in order to use.
Free-standing inserts (FSI) - An advertisement in a print publication which is not bound and separated by any editorial. FSI's are typically distributed with newspapers, magazines, and catalogs.
Free-standing Insert (FSI): A promotional piece that is loosely inserted into a newspaper or magazine. Freemium: A free gift included in the mailing package, intended to increase response.
Free-standing insert (FSI) An advertisement or group of ads inserted - but not bound - in a print publication, on pages that contain only the ads and are separate from any editorial or entertainment matter.
Media " Print media delivering advertising to consumers by means other than solo direct mail or space advertising. Includes card decks, cooperative mailings, statement stuffers, package inserts, blow-ins or bind-ins, and free-standing inserts.
The service tracks this activity across 15 monitored media, including print, outdoor, radio, free-standing inserts and television. The electronic delivery platform through which customers access these data is called Ad*Views.
See also: Market, Place, Product, Company, Advertising
|