full position marketing glossary marketing definitions Definition: An ad that is surrounded by reading matter in a newspaper, making it more likely consumers will read the ad. This is a highly desirable location for an ad.
Full position ad - An ad bordered by reading matter in a newspaper, increasing the likelihood that consumers will read the ad.
Full position - An ad surrounded by editorial content in a newspaper, making it more likely to be read.
Full position An ad that is surrounded by reading matter in a newspaper, making it more likely consumers will read the ad. This is a highly desirable location for an ad.
See also: Marketing, Consumer, Service, Advertising, Market
 
|