Graphical search inventory

Graphical Search Inventory: Banners, and other types of advertising units which can be synchronized to search keywords. These includes pop-ups, browser toolbars and rich media.
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Graphical Search Inventory (GSI)
Graphical Search Inventory is the visual equivalent of Contextual Link Inventory.

Graphical Search Inventory - Non-text-based advertising that is displayed based on the relevance of surrounding content. Includes banners, pop-ups, toolbars and rich media.

See also: Crawler, Cloaking, Internet, Pop-up, Spam