growth strategies the means by which a company plans to achieve its objective to grow in volume and turnover, four broad growth strategies are available - market penetration, product development, market development and diversification ...
Diversification - a growth strategy in which an organisation takes on new products and new markets at the same time. See Growth Strategies; Concentric Diversification; Conglomerate Diversification; Horizontal Diversification.
See also: Purchase, Rating, Analysis, Target, Customer
 
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