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Iceberg Principle

Marketing & Web IABID

iceberg principle
a theory that suggests that aggregated data can hide information that is important for the proper evaluation of a situation
idea generation ...

 


Iceberg Principle: It is a psychological concept suggesting human personality is similar to an iceberg, with innate desires hidden deep down under the surface.

See also: Cycle, Variable, Introduction, Contest, Control

Marketing & Web IABID

 
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