In-house

In-house Recruiting: The focus group recruiting of people who are physically located within the facility.

In-house (or owned) List A permission-based list that you build yourself. Use it to market, cross sell and up-sell, and to establish a relationship with customers over time. Your in-house list is one of your most valuable assets. Incentive ...

In-house - An alternative to using an affiliate solution provider; building an affiliate program architecture within a company.

In-House Processor -- A manufacturer that operates its own coupon-redemption center rather than contracting with an agent. Invoice Receipt Date -- The date the manufacturer or agent receives the invoice.

in-house agency - An advertising agency set up, owned, and operated by an advertiser that is responsible for planning and executing the company's advertising program.

An in-house or external program in which consultants (also called coaches) are hired to advise employees on work, family, or general issues in life. See also:Coaching Topic areas: Staff Development and Organizational Capacity Coalition ...

Develop an in-house style guide. If you really want to present a consistent, professional image, ...

[usage] Our in-house capabilities include web site design, and advanced web site programming.

Jargon Describes a term, phrase or word used in-house or within a particular industry, that is unique to that particular line of business or area of knowledge, and is not generally known to the public at large.

In-Store Media in-house media, usually radio or TV networks, inside department or variety stores to encourage foot traffic and generate more sales; music and news, as well as commercials and promotion, are carried by the media.

Spring-Clean Your In-House Lists - Apr 28, 2004 Yahoo! Enhances Local Search With Maps - Apr 28, 2004 Sizing Up Site-Centric Behavior Targeting - Apr 27, 2004 Grow Your Own Analytics Team - Apr 27, 2004 Bank on Knowledge - Apr 27, 2004 ...

Competition: No real competition exists since the product is in early development much of which is in-house and not readily viewable to competitors. However, from a research perspective competitors are now being identified.

"We use demographic software in-house that allows us to see where the different cultures exist in and around our stores. We gained further information from staff who are South Asian and who helped direct the ads, both radio and print.

Affiliate merchants may track their program in-house using an affiliate software program or through a 3rd-party affiliate network. Actual day-to-day management of the program can similarly be kept in-house or outsourced. Synonyms ...

Marketers have the option of developing their own in-house affiliate program (Amazon.com and bn.com are examples) or joining one or more of the large affiliate networks (Beefree, Linkshare or CommissionJunction).

These ideas may be created in-house or sought from outsiders. This stage is often called concept generation rather than idea generation, because the new product is but a concept at this time.

CAMERA-READY An ad, art, copy text or graphic ready for inclusion in publications without need for further in-house preparation by the publication. In the modern computer era, cameras are often no longer used, but the phrase remains.

Dust-jacket copy may be written by the book's editor, but is often either recast or written by in-house copywriters or freelance specialists.

Outsourcing: Using an outside service rather than performing the work in-house. Outbound Contacts: Phone calls, e-mails or other types of customer contacts that originate from a contact center.

Secondary data. Data that have been collected for another project and have already been published. Sources can be in-house or external.

Outsourcing R&D: commissioning other organisations or research bodies to undertake specific research and development projects, rather than handling them in-house.

Advantages to the customer, versus running the application in-house, include guaranteed performance, a robust data center, in-depth support from a skilled staff, and better economics. See application and Internet in the hard copy dictionary.

See also: Market, Marketing, Advertising, Sales, Product