Incentive

Sales Incentives or Push Money Since sales promotions are intended to stimulate activity that leads to meeting promotional objectives, it makes sense that these can also apply to those in a channel member's organization who also affect sales.

Incentives may come in the form of cash, points, or other means. While incentivized clicks/traffic is the most notable incentive-based action, other forms exist such as incentivized registrations. Synonyms incentivized clicks ...

Incentive: The payment to participants for coming to a focus group or participating in survey research. The amount varies depending upon various circumstances. Incidence: Any figure referring to the percentage of people in a category.

incentive and incentive plan sales demonstration An aspect of the sales presentation that provides a sensory appeal to show how the product works and what benefits it offers to the customer.

Incentives ´Extras´ designed to increase response rates to a marketing message, e.g. a prize draw. Interview An interview is any form of contact intended to obtain information from a respondent or group of respondents.

Incentives - (i)in learning theory, an object, person or situation that an individual believes will satisfy a motive; (ii) in selling, any bonus, reward, contest, recognition program, etc.

Incentive System A policy that rewards employees for excellent performance or special achievements and motivates them to meet their objectives and maintain program quality. See also:Rewards Topic areas: Staff Development and Organizational Capacity ...

Incentive: A reason to take action, which might include discounts, bonuses, free shipping, bundle pricing, etc. Insertion Order: The contract between a media buyer and the media property selling the advertising.

Incentive A reason to take action, which might include special offers, useful information, etc. Insertion Order ...

Incentive-base system - A form of compensation whereby an advertising agency's compensation level depends on how well it meets predetermined performance goals such as sales or market share.

see Incentive Close. the specific advantages looked for in products when buyers purchase them. See Behaviouristic Segmentation. see Balance Sheet Close.

Offer incentives for repeat clients and referral discounts to clients who send in their friends and family. Step10 ...

Frequent-user incentives incentive programmes that reward customers who engage in repeat purchases (542) Full cost approach using this approach, cost analysis includes direct costs, traceable common costs and non-traceable common costs (731) ...

Incentive catalog company A company that creates an incentive program for sales people, and provides them with a catalog from which they can select their prize or premium.

Forward (also Forward to a Friend) A term describing the process whereby email recipients send a message on to other people they know, either because they think their friends will be interested in the message or because there is an incentive for ...

An offer is made up of the price, payment terms, guarantees, future obligations, incentives, time limits, motivators and any other conditions stipulated at the time of sale. open (rate)The highest advertising rate before any discounts are earned.

Thus current members have a clear incentive to remain, and new would-be entrepreneurs, venture capitalists and students interested in this industry have a significant incentive to relocate to this region. Wikipedia Top ...

Technology allows repeat visitors to be tracked, easily allowing loyalty incentives to be targeted towards them. Payment is also easy, paypals, or online credit cards use allows for easy payments.

It uses motivation tools of the distributors: incentives, set the margins, help in the marketing... On the contrary the strategy pull consists in attracting the consumers towards a brand. It uses essentially communication tools with the consumers.

Focus on Pharmaceuticals - Aug 30, 2001 Online Segmentation: From User to Usage - Aug 23, 2001 Online Contests and Incentives - Aug 16, 2001 A Shove and a Lift: Everyone's Talking About Branding - Aug 9, 2001 Profitability in Publishing - Aug 2, 2001 ...

Promotions - Communications activities, excluding advertising, that call attention to a product or service by creating incentives. Contests, frequent buyer programs, unique packaging, and coupons are all examples of tools commonly used in promotions.

Product-based sales promotions: sales promotions that centre around some kind incentive connected with the product: extra product free, BIGIF, or samples. Product development: selling new or improved products into existing markets.

Buy-back Allowance -- A form of trade promotion in which retailers are offered incentive to restock a store or warehouse with the level of product that existed prior to a previous promotion.

Buckslip A separate insert, generally in dollar bill size, which provides additional rationale and/or incentives (bonus offer, premiums, etc.) designed to encourage the reader's response.

Active management of a sales channel from a marketing perspective, with the aim of making that channel attractive, customer friendly and efficient. Meaning: marketing communication, product marketing and e.g. buying incentives. Chesire Label ...

When a volume of views to one user is limited, Average Click Rate of campaign increases. Sequence allows views of advertising formats to the user in previously defined rank - user can see more incentive parts in particular sequency.

See also: Market, Marketing, Product, Offer, Customer