indifference
when a customer or prospect has no interest in the product or service you are offering or expresses satisfaction with their current circumstances
indirect competition ...
Point of Indifference The geographic breaking point between two cities (communities), so that the trading area of each can be determined. At this point, consumers would be indifferent to shopping at either area.
that differences between each did not cancel out effects of the different segments. (For example, if at one point Democrats reacted positively and Republicans responded negatively with the same intensity, the average result of apparent indifference ...
 See also: Variable, Cycle, Control, Training, Introduction
  
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