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High-Price Strategy a planned approach to pricing, appropriate in situations of inelastic demand, in which an organisation decides to keep its prices high; reasons for such a strategy might include a growing super-premium segment of the market, ...
Inelastic Demand - Products are considered to exist in an inelastic market when a certain percentage change in price results in a smaller and opposite percentage change in demand.
See also: Pricing, Customer, Demand, Market, Price
 
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