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Information Flow - the information about products, potential customers, consumer needs and wants, etc. that is passed forwards and backwards along a channel of distribution.
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Most efforts at mass promotion, such as television advertising, offer only a one-way information flow that does not allow for easy response by the message receiver.
Goal-Oriented Job Description Enumerates a position's basic functions, the relationship of each job to overall goals, the interdependence of positions, and information flows.
Goods Retailing Focuses on the sale of tangible (physical) products.
 See also: Company, Sales, Promotion, Cost, Product
  
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