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Insert Media " Print media delivering advertising to consumers by means other than solo direct mail or space advertising.
Insert Media: Any means of reaching consumers via print other than by using solo direct mail and space advertising, including: cooperative mailings, card decks, package inserts, statement stuffers, blow-ins/bind-ins and free-standing inserts (FSIs).
 See also: Deliverable, Insert, CPO, BRE, Business Reply Envelope
  
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