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inventory remarketing an innovative strategy for reducing the risks of introducing a new product, prior to the launch of the new product, ...
Prior to the launch of the new product, a firm may negotiate with an inventory re-marketing company for the sale of any unused stock of the new product in the event that it fails to sell as well as expected; thus, the inventory remarketing company ...
See also: Cycle, Variable, Training, Objection, Advertising plan
 
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