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Keyword phrase

Marketing & Web Keyword MatchingKeyword research

Keyword phrases that are used in Meta data are no longer frequently used by search engines to index pages that have to do with that particular topic.

 


Keyword phrase
A set of words typed into a search engine query. Also a set of words that accurately describes the contents of a single web page or web site.
Keyword prominence ...

Keyword Phrase
Two or more words that are combined to form a search term/query - often referred to as keywords.

Keyword Phrase
A group of one or more words that end users enter into search engines. Also known as a search engine query.
PageRank ...

Keyword Phrase
A group of words that form a search query.
Keyword Stuffing
Using a keyword or "keyword phrase" excessively in a web page, perhaps in the text content or meta tags.

Keyword Phrase: A series of words used to advertise or search for a particular product, service or type of information in a search engine.

Keyword Phrase - Two or more keywords relating to a specific topic. For example, "Mind numbingly boring glossary' would be a keyword phrase to describe this document.

Keywords or keyword phrases: A word or a phrase used in a performing a search.
Link Popularity: A measurement of the quantity and quality of back links or links on the Internet linking to a site.
Link Text: The text part of a link.

But of course, the searches are distributed over very many keyword phrases and each individual keyphrase gets considerably less searches than the red phrases.

Long tail keywords are keyword phrases composed of three or more words that collectively are more specific than a single keyword.

One last point, while placing keywords in the page title is necessary, it is wise not to go overboard by using the same keyword phrase multiple times in the same page title.

The process of choosing targeted keyword phrases related to a site, and ensuring that the site places well when those keyword phrases are part of a Web search.
Information ...

[1] A term used to describe the position of a site in a search result done on a keyword phrase.

Branded Keywords - Keywords or keyword phrases associated with a brand [link:]. Typically branded keywords occur late in the buying cycle [link:], and are some of the highest value and highest converting keywords.

A search for documents related to a keyword or keyword phrase. Different from a search specifically containing the keyword itself.
Content page
Another term for an information page. See information page.

Minimum Bid: The least amount that an advertiser can bid for a keyword or keyword phrase and still be active on the search ad network. This amount can range from $0.01 to $0.

Search Engine Optimization (SEO):
The process of choosing keywords and keyword phrases relevant to your site or page on your site, and placing those keywords within pages so that the site ranks well when those keywords are searched upon.

A type of campaign or service which applies a CPC price to relevant keyword phrases to easily and accurately calculate positioning, online marketing costs and ROI for your website.

Search Term
A keyword or keyword phrase entered into a search engine to perform a search on the Web.

A program, which searches a document or group of documents for relevant matches of a users keyword phrase and returns a list of the most relevant matches.

OCI (Online Commercial Intent) is percentage rating of how likely a keyword phrase is used by someone looking to buy a product or service.
See also:
Keyword ...

In relation to search engine marketing (SEM) the Long Tail refers to the keyword phrases that are highly detailed and specific and may generate low volumes of searches and traffic, ...

By using the broad match option, your ad will display for every possible search phrase that uses your keyword phrase. The broad match doesn't consider the topic of the words or the existence of additional words in the search phrase.

If keyword phrases are repeated an excessive number of times, and the proximity is close on all the occurrences of both words it may also be a sign of unnatural (and thus potentially low quality) content.

Trusted Feeds
An express indexing service that enables database driven and other types of web sites to target multiple, pertinent keyword phrases.

They are also good sites to use to subscribe to search results that include keyword phrases you want to watch (your company, your product, your competitors). You can subscribe to these results in your news aggregator.

In this instance, hyperlinks containing the keyword phrase miserable failure seem to reflect America's & the world's opinion of George W. Bush's performance, while positioning his White House bio in the #1 position for that search term.

See also: Search engine, Keyword, Market, Marketing, Click