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Limited Problem Solving

Marketing & Web  Limited decision making  Limited-Line Department Store

Limited problem solving: a purchasing situation usually involving some degree of conscious information searching and analysis, as it involves moderately high priced goods which are not purchased too frequently, ...


Limited Problem Solving - buying situations in which a purchaser has had some previous experience but is unfamiliar with suppliers, product options, prices, etc. Also referred to as Limited Decision Making.
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See also: See also: Authority, Cycle, Product offer, Presentation, Function

Marketing & Web  Limited decision making  Limited-Line Department Store

 
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