list broker
marketing glossary
marketing definitions
Definition: An agent who sells lists of sales prospects.
List Broker
A company or individual who sells or rents mail, telephone or e-mail lists. The lists may have been assembled by the broker or, more likely, by a third-party organization that uses the broker as its sales agent.
List Broker
A specialist who acts as an intermediary between the list owner and the list buyer.
List Building
The process of gathering names and addresses and compiling them into a database for direct marketing purposes (e.g. telemarketing).
List broker - Agent who arranges for the rental of lists by a list user on behalf of the list owner in return for a commission on the rental fee.
List Broker " Person or business that helps locate and purchase lists that are appropriate for a given direct mail or e-mail campaign.
List Broker
A list broker is a reseller of assorted lists or list data.
List hygiene ...
List Brokers - firms which compile and sell mailing and prospect lists.
List Price - the regular price of a product before any discount is given or allowances made.
List Broker: A list specialist hired by a mailer to make the necessary arrangements to use other companies' lists.
List broker An agent who sells lists of sales prospects. Lithography A printing method in which the printing and non-printing areas exist on the same plane, as opposed to a bi-leveled reproduction.
Desk-to-Desk Direct Marketing a form of business-to-business selling in which firms purchase and use computer databases to locate potential customers; typically, the databases are compiled by list brokers and are organised according to business ...
Sensitivity to consumers' privacy expectations were once considered to be an issue only for credit card companies and list brokers.
You can also purchase specific mailing lists from list brokers. Direct mailing, by the way, need not be elaborate or costly. Even simple postcards might be a good way to reach this target group.
a form of business-to-business selling in which firms purchase and use computer databases to locate potential customers, typically, the databases are compiled by list brokers and are organised according to business type, sales revenue, ...
film rights: Like dramatic rights, these belong to the author, who may sell or option them to someone in the film industry - a producer or director, for example (or sometimes a specialist broker of such properties) - who will then try to gather ...
List broker A service which brings list owners and prospective list renters (users) together. List maintenance Keeping a mailing list current through correcting and updating the addresses and other data.
 See also: Marketing, Broker, Market, Customer, Product
  
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