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Low-Touch Service

Marketing & Web Low-Involvement ProductsLoyal customer

low-touch service
customer service characterised by a low level of personal contact with customers, low-touch customer service is primarily automated or provided by vending machines, such as automatic telling machines at banks, ...

 


See Low-Touch Service. Historical Analogy an approach to sales forecasting in which the past sales results of a similar product are used to predict the likely sales of a similar new product.

See also: Cycle, Product offer, Sales, Segment, Research

Marketing & Web Low-Involvement ProductsLoyal customer

 
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