market specialist - A buyer who concentrates on just a few markets, thus developing expertise in terms of media usage habits and advertising rate fluctuations in these markets.
Area Market Specialist - a marketing manager, with good local knowledge, located in a high-volume, distinctive market to support the sales effort.
Market Nicher a company whose products serve segments too small to be of interest to firms with larger shares of the market; also called market specialists, threshold firms or foothold firms. See Market Challenger; Market Follower; Market Leader.
a company whose products serve segments too small to be of interest to firms with larger shares of the market, also called market specialists, threshold firms or foothold firms
market opportunity ...
 See also: Value, Service, Objective, Variable, Segmentation
  
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