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Marketing Era

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Marketing Era

the period following the end of the Second World War which saw the emergence of the marketing concep ... more ...


Target marketing explained
Is Mass marketing era over
Product Sampling methods
Customer Concept
Customer Equity
5 levels of relationship marketing
Customer Development
Customer retention
The Increasing importance of Marketing
Positioning by Competition ...

See also: See also: Marketing communication, Target, Communication, Marketing communications, Article

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