Marketing Organization - the structure of the marketing function within the organization; the two most commonly used approaches to organizing the marketing effort are a product-based organization and a market-based organization.
Most marketing organizations do not intentionally work in isolation from the rest of society. Instead they find that greater opportunity exists if the organization is visibly accessible and involved with the public.
independent marketing organization, interchangeable term with ISO independent sales organization impact ...
Some marketing organizations that sat out the first wave -- suspicious of anything that loud, that cocky, and that fond of scooters -- are now taking their first steps, learning from what's transpired already.
See also: Offer, Marketing, Market, Needs, Product
 
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