Multivariate Testing - A method of testing a control sample against other versions in which multiple elements may vary ...
Multivariate Testing
A test using many variables to determine statistically significant influences on outcomes.
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Multivariate Testing
Also known as the Taguchi Method, multivariate testing is a sophisticated statistical testing model that allows simultaneous testing of several ad variables such as the hero shot, headline text, body copy, background color, ...
Multivariate Testing:
A process by which more than one component of a website may be tested in a live environment. It can be thought of in simple terms as numerous split tests or A/B tests performed on one page at the same time.
Multivariate Testing
In relation to SEM, multivariate testing is where multiple components of a website may be tested in a live environment to find the best possible combination of variants.
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Multivariate Testing - A type of testing that varies and tests more than one or two campaign elements at a time to determine the best performing elements and combinations.
 See also: Service, User, Market, Management, Target
  
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