non-profit organizations
organizations that buy and distribute goods and services for reasons other than the return of profit to their owners
non-recoverable draw ...
Kotler, Philip. Marketing for Non-Profit Organizations, 5th ed. Englewood Cliffs, NJ: Prentice- Hall, Inc., 1996.
Wood, Elizabeth J. Strategic Marketing for Libraries: a Handbook. Westport, CT: Greenwood Publishing, 1988.
As members of the direct marketing community, it is important that non-profit organizations are doing their part to ensure that consumer privacy expectations are met.
It is the 'thing' that for-profit companies sell in order to realize profits and satisfy stakeholders and what non-profit organizations use to generate funds needed to sustain itself.
Since most commercial sites find is easy to link to directories, trade associations, government sites of trade authorities, educational institutions, non-profit organizations (read non-competitive sites), ...
gov: government organizations
.mil: military organizations
.net: network organizations
.org: organizations that do not fit in any of the other categories. These are usually non-profit organizations.
 See also: List, Services, Control, Marketing, Function
  
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